Reliance Industries Ranked World’s Second- Best Brand by FutureBrand Index 2024
Reliance Industries Ltd (RIL), India’s biggest company by market capitalisation, has achieved a remarkable milestone by securing the second position in the prestigious FutureBrand Index 2024. This puts the conglomerate ahead of global giants such as Apple, Nike, Walt Disney, Netflix, Microsoft, Intel, and Toyota.
RIL’s Spectacular Rise in Rankings
The FutureBrand Index highlights companies that demonstrate sustained growth and adaptability to market shifts. In a remarkable leap, Reliance Industries climbed 11 places from its previous 13th position in 2023 to claim the second spot in 2024.
The only company ahead of Reliance in this global ranking is South Korea’s Samsung, making Reliance the highest-ranked Indian company and a significant force in the global business landscape.
What Makes a Future Brand?
According to the FutureBrand report, a future brand is one that maintains a strong sense of purpose while delivering a consistently superior experience across its value chain. The FutureBrand Index is based on extensive research that evaluates companies beyond just financial metrics, focusing on brand perception, experience, and adaptability.
“A future brand performs consistently and universally well on the 18 attributes measured in the index,” the report said, emphasizing that Reliance’s strategic growth, consumer trust, and innovation have contributed to its outstanding ranking.
Key Insights from the FutureBrand Index 2024
– The Index evaluates the PwC Top 100 companies based on brand perception strength rather than just financial performance.
– Companies are ranked based on how well they balance purpose, experience, and future adaptability.
– APAC and Middle Eastern brands have shown significant growth, reducing the traditional dominance of US and European companies in global branding.
– The ranking is derived from over 3,000 QualiQuant interviews with informed professionals who assess companies based on their brand consistency and ability to adapt.
Reliance’s Global Impact
Under the leadership of Mukesh Ambani, Reliance Industries has consistently expanded its influence across multiple sectors, including energy, retail, telecommunications, and digital services. The company’s commitment to innovation, customer experience, and sustainability has strengthened its global positioning.
The recognition by the FutureBrand Index 2024 is a testament to Reliance’s brand strength, business agility, and vision for the future, reinforcing its status as a global leader in the corporate world.